Imagine a life where you wake up energized, every step you take is with purpose, and confidence oozes out of you.
Yes, this can be you!
Your total mind and body transformation starts here… Feel empowered, vibrant and “I can do anything” strong.
When you’re at the point of…
Having tried every fad diet in the book but you’re still packing on the pounds.
Pouring consistent effort into your workouts, but your progress has plateaued.
Ending every day drained, depleted and fatigued with mindless trash TV on the couch as your only option.
Feeling so damn uncomfortable in your clothes that you’ll do anything to avoid having your picture taken.
Wanting to start a fitness routine, but stepping into a gym for the first time in years (or ever) feels embarrassing and beyond your comfort zone. (Like, what would you even do there?).
Trapped by the web of conflicting health and wellness information, leaving you more confused and unsure of what steps to take.
If you’re here, we’re guessing you have a burning desire to transform into your best self
You may think you're the only one dealing with these challenges. But we promise you, you are not alone.
It is possible to…
Shed those extra pounds and finally achieve the body you've been striving for, without starvation and restrictive diets.
Breakthrough plateaus and enhance your progress and become the strongest and fittest you’ve ever been.
Enjoy daily boundless energy and vitality, where evenings are spent playing with your kids, finding new hobbies and spending quality time with loved ones.
Embrace confidence while clothing shopping to love what you see in the mirror (even when trying on a bikini).
Find a gym that welcomes you with open arms and empowers you to embark on a new fitness journey.
Demystify the confusing and contradictory wellness information to make choices that allow you to live your best, healthiest and strongest life.
Life Can Be That Good
12-Week Fitness Challenge
In our 12-Week Virtual Fitness Challenge, we're bringing the transformation to you. No need to commute to a gym or rearrange your day – you have the flexibility to participate from home, Antarctica, or wherever you feel most comfortable.
HEAR WHAT OUR CHALLENGERS ARE SAYING:
Our most popular program, here’s why over 3000 Thrivers love our 12-Week Challenge and you will too…
Fall in love with a sustainable health and fitness routine that continues long after the challenge ends.
Build muscle, tone up or jumpstart your weight loss journey. Wherever you’re starting from, we’ll meet you right there.
Form friendships, belonging and connection with a network of people who understand your journey and aren’t settling for anything less than their healthiest and most energized life.
End restriction, deprivation and excessive exercise and see even bigger results.
Unlock a vibrant, confident and empowered version of yourself. The one who gets noticed, celebrated and cherished across all areas of life.
Embrace nourishing and wholesome meals that taste delicious, are easy to make and fuel your body for boosted energy.
TRIED, TESTED & PROVEN
4-Pillar Success Framework to smash goals for lasting results.
The 12-Week Fitness Challenge
We’re committed to empowering everyone to live their best lives. Our tiered structure allows you to pick the support and programming that best suits you.
Wondering more about the tiers and support? Let’s dive deeper.
BUILD
The base tier
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Unlimited access to our Video on Demand (VOD) platform that brings the gym and professionally programmed workouts directly to you, wherever you choose to break a sweat.
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Get access to our exclusive TA virtual client app with a 12-week written workout program with both gym and home equipment options with detailed videos of all of the exercises.
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TWO delicious, easy-to-cook, customized nutrition programs with recipes based on your preferences, allergies, or dietary restrictions.
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Put an end to bloat and sluggishness. This easy-to-follow 7-day reset plan will supercharge your challenge and kickstart you into reaching your health and wellness goals.
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Every 4 weeks you'll hop on zoom to meet with Coach Alex to game plan, reflect, goal set, meal plan along with an opportunity to ask any questions
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A supportive space to connect, share experiences, build healthy competition and celebrate achievements throughout the challenge.
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Support and guidance to ensure you have the tools and knowledge to give 110% to the challenge and achieve transformative results with confidence.
MASTER
Everything in Build +
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Personalized guidance with a dedicated accountability coach. Enjoy custom support, tailored strategies, and a friendly nudge when you need it most.
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Start the challenge with goal setting intensive to create defined objectives and a roadmap that navigates you towards your best results
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A dynamic tool that cultivates discipline and consistency, transforming each small step into a significant stride towards your ultimate achievement. text goes here
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Maximize progress with our expert team during weekly check-ins. Celebrate victories, address hurdles, and recalibrate as your strength builds.
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Ignite momentum with monthly calls for added guidance, discussions, and expert advice. Conquer challenges with extra support and motivation.
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Get 1:1 access to our support system for guidance and questions as they come up.
Still have questions? We’ve got answers!
How does the virtual challenge work?
Our virtual challenge allows you to participate in the 12-week fitness journey from the comfort of your own home or wherever you choose. You'll have access to our Video on Demand platform, which brings professionally programmed workouts directly to you. You’ll love the personalized meal plan and can engage with our online community for accountability and motivation. Just because you can’t come into the gym, doesn’t mean you can’t see results.
Do I need special equipment for the virtual workouts?
No, our workouts are designed to accommodate various fitness levels and equipment availability. Whether you have a fully equipped home gym or just a small workout space, we offer workout variations that cater to your situation. Minimal equipment or bodyweight exercises can be used, making it easy for everyone to participate.
I’m terrible at cooking/don’t know how to cook. Will I be able to complete the challenge?
We’ve heard (and seen) it all and have made ALL of the recipes incredibly easy to complete with step-by-step instructions and ingredients/shopping lists. You’ll go from microwaving your meals to mastering the art of a one-pan healthy meal in no time.
How do I connect with other participants in the virtual challenge?
You'll have access to our Private Facebook Community, where you can connect, share experiences, and build healthy competition with fellow participants from all over the world. Engage in discussions, celebrate achievements, and find support and motivation from this vibrant virtual community.
I’m already working out regularly- will this challenge be too basic for me?
…definitely not. Just like our workouts, your Challenge is based on YOUR baseline testing. We’ll set goals based on what you can do now, and smash goals along the way. If you keep succeeding, we’ll just raise that bar beyond your wildest dreams until that’s your baseline. (Believe us, we’re up for the challenge).
I’m scared about working out in a group setting: I’m recovering from an injury/recently had a baby!
A valid concern, which is why we love that our workouts are completely customizable with options depending on your fitness ability or injury concern. While you’re in a group, we have eyes on you at all times and will pair you with a coach for your first week of workouts.
I’m not sure I have the time this round- when is the next one happening?
We have multiple workouts a day to accommodate any schedule, 7 days a week. And we know you’re tired of feeling plateaued, exhausted, and lacking confidence- and are ready to level up your routine and transform your life. If you’re okay with shifting priorities around a bit, you’ll get 5x that investment back in yourself. Your time is now.